Opened in 1984, Hanna-Barbera Land was later redesigned as Houston’s Wet n’ Wild SplashTown Waterpark. Premier Parks sought to rebrand the park by adding a multi-million dollar waterpark. ADG was engaged to design/build renovations in under 4 months while seamlessly incorporating all desired features into the site plan and generating a design that would increase revenue and enhance the customer experience.
ADG designed the largest expansion in the park’s history, creating a waterpark which combined thrill, adventure, relaxation and top-of-the-line amenities.
ADG designed and built the new expansion to include attractions included Big Kahuna, a 5-story mega-tube serpentine raft ride; the FlowRider® wave surf system, an expanded kid’s area and interactive toddler-only play zone. To generate incremental revenue and enhance the guest experience the park design expanded changing areas, increased shaded lounge areas, widened walking paths and added new premium cabanas. Dining areas, viewing decks, food and beverage, and two new retail locations were also added.
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“At ADG, all of our projects are developed with a THOROUGH UNDERSTANDING of the end user experience and are designed to deliver a BETTER OVERALL GUEST EXPERIENCE”.
JIM DUNN, ADG President
